Following the success of NORM 1, NORM 2 is a stunning featurepacked smartwatch with “hidden” display. Combining functionality and style.
Meet Norm 2
With +1672 Norm backers getting their watch on time – we’re back with the NORM 2.
With a new chipset, a full-size display, a new app and a classic design crafted from sustainable materials, it seamlessly blends timeless aesthetics with modern functionality. Built on two years of feedback, NORM 2 redefines the smart timepiece.
HIGHLIGHTS
Most smartwatches scream for attention with flashy screens and bulky designs. NORM 2 blends cutting-edge technology with timeless craftsmanship – it’s the smartwatch that looks and feels like a classic watch.
NEW COLORS
With NORM 2, we’re excited to introduce two stunning new color options: Rose and Stainless Steel. Both models are meticulously crafted from premium materials, ensuring exceptional quality and attention to detail. We’re proud to expand the NORM family with these elegant new additions.
LESS SCREEN, MORE LIFE
At Norm Denmark, we believe in the power of simplicity and purposeful design. Our watches are not just accessories; they are tools that enhance the lives of our customers by providing essential functions without overwhelming them with unnecessary features.
We champion the idea that less is more, enabling users to focus on what truly matters by choosing what information to receive on the watch.
We believe that our smartwatches can help liberate users from the constant distractions of their mobile phones, allowing them to reconnect with the world around them. We advocate for a lifestyle where less screen time leads to richer, more meaningful experiences.
JOURNEY
Our journey started with NORM 1, and thanks to the incredible support from our backers, we knew we could push even further. Over the past 24 months, we’ve researched, tested, and refined every detail—from material and chipset selection to the design of the perfect watchband, and new health features like the mindfulness feature.
DESIGN
NORM 2 builds on the foundation of the NORM 1, crafted from premium 316L stainless steel and sapphire glass. We’ve selected the finest materials to create a durable timepiece that embodies the elegance of a classic watch. Measuring 42 mm, its design ensures a perfect fit for both men and women. The display remains discreet, lighting up only when activated or receiving notifications, providing essential information when needed. When the screen is off, it functions just like a traditional timepiece.
We believe technology should enhance your life, not overpower it. That’s why NORM 2 is designed as a high-end timepiece first, with innovative features seamlessly integrated. There are no distractions or unnecessary gimmicks—just a beautifully crafted watch that works smarter.
HIDDEN TECHNOLOGY
Most smartwatches beg for attention. NORM 2, however, is different. It keeps you connected without making a statement—with a “hidden” screen that only appears when needed. Stay in control, stay present, and look effortlessly stylish.